Ranked by revenue, not by severity colour.
A red warning on 10,000 pages can matter less than one broken category template. Each fix comes with the pages it affects, the revenue at stake and the effort it takes.
Ecommerce SEO audit · 10 business days
An ecommerce SEO audit that ranks every fix by revenue.
Not a 200-page PDF. A clear list of what is holding your store back, what each fix is worth, and the order to do them in.
Free 30-minute scoping call first. Fixed fee agreed before we start.
- 31 five-star reviews
- Month-to-month, no lock-in
- Prices published
yourstore.com · SEO auditIllustrative
Crawling…0URLs
- 6,120indexable
- 11,240duplicates
- 318errors
Fixes ranked by revenue at stake
- 1Filter URLs indexed18,400 URLsHigh
- 2Top categories without copy20 pagesHigh
- 3Product schema incomplete2,310 productsMedium
- 4Slow collection template140 pagesMedium
Organic revenue at stake$0k/ month
Trusted by teams at
- Hyland
- Nuxeo
- Ledger
- Mihomu
- Kunoji
- Microsoft
- OpenSea
- 7yrsRunning SEO programmes
- 50M+Organic visits generated for clients
- +150%Traffic after Hyland’s 500-page migration
- 31Five-star client reviews
Why stores stall
Most stores are held back by a handful of issues.
Traffic plateaus for reasons that rarely show up in a generic SEO tool. These are the patterns we find in almost every store we audit.
- 01
Crawl budget spent on filters
Colour, size and sort parameters create more URLs than the store has products, and crawlers spend their time there.
- 02
Categories that do not match demand
The store is organised the way the warehouse thinks, not the way buyers search.
- 03
Duplicate and thin product pages
Variants, copied supplier descriptions and out-of-stock pages compete with each other.
- 04
Templates that hide content
Tabs, sliders and scripts that keep copy, reviews or prices out of what search engines render.
- 05
Feeds and schema out of sync
Prices, stock and reviews that disagree between the page, the markup and Merchant Center.
- 06
Revenue nobody attributes
Reports show rankings and traffic, but not which landing pages actually sell.
What we audit
Twelve areas, one prioritised plan.
Every ecommerce SEO audit covers the full store, then boils it down to the fixes worth making first.
- 01
Crawling and indexation
What gets crawled, what gets indexed and what should not be either.
- 02
Faceted navigation
Filter, sort and pagination rules, with a plan for which combinations deserve to rank.
- 03
Site architecture
Category depth, internal links and a keyword-to-page map built from real demand.
- 04
Category templates
Copy, headings, product grids and links on the pages that bring most revenue.
- 05
Product templates
Titles, descriptions, variants, images, reviews and out-of-stock handling.
- 06
Structured data and feeds
Product and Offer markup checked against pages and Merchant Center.
- 07
Speed and Core Web Vitals
Field data from real visitors, template by template, with the causes named.
- 08
International setup
Markets, languages, hreflang and currencies for every country you sell to.
- 09
Content gaps
Buying guides, comparisons and questions competitors answer and you do not.
- 10
Links and authority
Your backlink profile against the stores that outrank you.
- 11
AI shopping visibility
Which AI assistants name your products today, and which name competitors.
- 12
Tracking
Search Console, GA4 and your platform’s sales data, connected to show organic revenue.
What you get
One sheet your team can act on the next morning.
A sample of the prioritised fix list at the heart of every audit. Each row links to the affected pages and a developer ticket.
| Issue | Pages | Impact | Effort |
|---|---|---|---|
| 01Filter URLs crawlable and indexable | 18,400 | High | Low |
| 02Top 20 categories have no copy | 20 | High | Medium |
| 03Product schema missing price validity and reviews | 2,310 | Medium | Low |
| 04Mobile LCP over 4 s on collection template | 140 | Medium | Medium |
| 05hreflang missing for UK and US subfolders | 4,620 | Medium | Low |
Illustrative example. Your audit uses your own crawl, Search Console and sales data.
Why Qube
An audit written to be acted on.
We run the SEO for the stores we audit, so we know which findings matter and which are noise.
Do it yourself, or hand it to us.
The plan is yours. Your team can run it, or we can, as part of our ecommerce SEO services. Moving platforms soon? Pair it with our migration SEO plan.
What a good SEO audit for ecommerce includes.
Many audits are a tool export with a logo on top. Check for these four things.
- Fixes ranked by impactNot a list of warnings sorted by colour.
- Page templates, not only URLsStores break at template level. The fix should too.
- Your own dataSearch Console and sales data, not only third-party estimates.
- Developer-ready ticketsSo fixes ship in weeks, not after another meeting.
How it runs
Ten business days, start to walkthrough.
You get read-only access requests on day one and a walkthrough call at the end, with your team or your developers.
- Day 1
Kickoff
Goals, markets and access to Search Console, analytics and your platform.
- Days 2–6
Crawl and analysis
Full crawl, log and index review, templates, feeds and competitors.
- Days 7–9
Prioritise
Every issue sized by revenue at stake and effort, in one sheet.
- Day 10
Walkthrough
A call to go through the plan, plus developer-ready tickets.
The audit is the first step of our ecommerce SEO services. Platform-specific help: Shopify SEO and WooCommerce SEO. Want a head start? Read our ecommerce SEO guide.
Results
Organic growth that shows up in revenue.
We measure SEO success on what your finance team cares about: non-brand traffic, leads and revenue from organic search, measured in your own analytics.
Enterprise software
“+150% organic traffic after migrating 500+ pages.”
Site migration planned and shipped without the usual traffic dip, then grown past the old baseline.
HylandRead story →
SaaS platform“A full-year commercial content strategy, built from zero.”
Keyword research, topical map and a revenue-first publishing calendar for a content-management platform.
NuxeoRead story →
Your business“Your growth story, next.”
Book a free 30-minute call. We’ll show you where you rank, where AI leaves you out, and what to fix first.
YouBook your free call →
“We’ve been working with Qube for 2 years now and the results are amazing: +300% in organic qualified traffic. They see through to revenue and make sure the whole strategy is aligned with our goals.”
Jason YannickEcommerce owner, Mihomu“We trusted Qube for our migration and we are completely satisfied. Their framework makes things easier for every stakeholder, and the delivery is impeccable.”
Laure LineMarketing Growth, KalipsoFAQ
Audit questions.
Still unsure? Ask us directly on a free 30-minute call. No pitch deck.
Book your free strategy callWhat is an ecommerce SEO audit?
It is a full review of how search engines crawl, understand and rank an online store: indexation, faceted navigation, site structure, category and product pages, structured data, speed, international setup, content, links and AI shopping visibility. A good one ends with fixes ranked by revenue impact.
How long does an ecommerce SEO audit take?
Ten business days from kickoff to the walkthrough call for most stores. Very large catalogues or several markets can take longer, and we agree the timing upfront.
How much does an ecommerce SEO audit cost?
It depends on catalogue size and the number of markets. We agree a fixed fee after a free 30-minute scoping call, so you know the full cost before we start.
What do we get at the end?
A prioritised fix list with the pages, revenue at stake and effort for each issue, developer-ready tickets, a keyword-to-page map for your categories and a walkthrough call.
Which platforms do you audit?
Shopify, WooCommerce, Magento and Adobe Commerce, BigCommerce and custom or headless builds.
Do we have to hire you after the audit?
No. The plan is yours to run in-house or with any agency. If you want us to run it, our monthly plans are published and month-to-month.
Free strategy call
Find out where you rank, and where AI leaves you out.
A free 30-minute call. We review your site, your competitors and your AI visibility live. No pitch deck. You keep the notes.
Book your free strategy call →Call agenda30 min
- 00:00Your goals and current numbers
- 05:00Live site and competitor review
- 15:00AI visibility spot-check
- 25:00Quick wins and a realistic plan
